Books

The Myth of the Food Desert

食物沙漠的神话
Policymakers have assumed that people with good options wouldn’t make bad choices. What if access was never the real problem?
政策制定者一直假定,拥有良好选择的人不会做出糟糕的决定。但如果获取渠道从来就不是真正的问题呢?
A lock on the wheel of a shopping cart
Illustration by Ben Wiseman

Earlier this year, on Fox News, Laura Ingraham sat down with a pair of Cabinet secretaries to talk about the Trump Administration’s plans to improve the way Americans eat. Robert F. Kennedy, Jr., the Secretary of Health and Human Services, unveiled an updated, inverted food pyramid, with meat at the top and whole grains at the bottom, and he explained that “highly refined carbohydrates” were “literally poisoning” America’s children. (He also confessed, or maybe bragged, that he hadn’t had a doughnut in more than a decade.) Brooke Rollins, the Secretary of Agriculture, said that the Administration wanted to enlist supermarkets in its campaign to change how Americans eat. Rollins said, “What we’re working on, also, is those underserved communities that don’t have access to a Whole Foods—”

今年早些时候,在福克斯新闻上,劳拉·英格拉汉姆与两位内阁部长坐在一起,讨论特朗普政府改善美国人饮食方式的计划。卫生与公众服务部部长小罗伯特·F·肯尼迪公布了一个更新后的倒置食物金字塔,肉类在顶端,全谷物在底部,他解释说“高度精制的碳水化合物”正在“实实在在地毒害”美国儿童。(他还坦白,或者说是自夸,自己十多年来没吃过一个甜甜圈。)农业部长布鲁克·罗林斯表示,政府希望争取超市加入其改变美国人饮食方式的运动。罗林斯说:“我们还在努力解决的是那些服务不足的社区,它们没有机会接触到全食超市——”

Ingraham cut her off. “Michelle Obama called them ‘food deserts,’ ” she said. “I kind of used to poke fun at her for that. But maybe—is she right?”

英格拉汉姆打断了她。“米歇尔·奥巴马称它们为‘食物沙漠’,”她说,“我以前常拿这个取笑她。但也许——她说得对?”

“In fact, there’s part of that that’s correct,” Rollins said, and she outlined her efforts to use the Supplemental Nutrition Assistance Program, or SNAP, to require participating retailers to increase the amount of “healthy” food on their shelves. Last summer, Jared Polis, the Democratic governor of Colorado, had said that the new SNAP rules, signed by Rollins, would “help reduce food deserts in Colorado.”

“事实上,那说法有一部分是正确的,”罗林斯说,接着她概述了自己利用补充营养援助计划(SNAP)来要求参与该计划的零售商增加货架上“健康”食品数量的努力。去年夏天,科罗拉多州民主党州长贾里德·波利斯曾表示,由罗林斯签署的新SNAP规则将“有助于减少科罗拉多州的食物沙漠”。

The term was less familiar in 2008, when Congress passed a farm bill defining a “food desert” as an area “with limited access to affordable and nutritious food.” Yet Ingraham was right to associate it with the Obama era, which began a few months later. Michelle Obama sounded an alarm in a speech from 2010: “Right now, there are 23.5 million Americans, including 6.5 million children, who live in what we call food deserts, in the inner city and in rural communities.” The next year, the Obama Administration released an interactive map that identified food deserts and that outlasted many of Barack Obama’s other initiatives: it lives on today as the Food Access Research Atlas. In New York, every mayor elected in this century has joined the fight: Michael Bloomberg launched a program to encourage supermarkets to open in needy areas; Bill de Blasio funded urban farms and farmers’ markets; Eric Adams, celebrating hydroponic farming tanks at a Brooklyn high school, promised, “We can solve our food-desert crisis while educating our youth for the urban-agriculture careers that will drive our future.” The current mayor, Zohran Mamdani, has taken a more direct approach, promising to open five city-owned grocery stores, one per borough. In April, at a press conference in East Harlem, Brad Hoylman-Sigal, the Manhattan borough president, suggested that local residents lacked “access to high-quality food” and linked this “nutrition desert” to higher rates of heart disease and diabetes.

这个词在2008年时还不那么为人熟知,当时国会通过了一项农业法案,将“食物沙漠”定义为“获取平价且有营养的食品渠道有限的地区”。然而,英格拉汉姆将其与几个月后开始的奥巴马时代联系起来,是正确的。米歇尔·奥巴马在2010年的一次演讲中敲响了警钟:“目前,有2350万美国人,包括650万儿童,生活在我们所说的食物沙漠中,分布在市中心和乡村社区。”次年,奥巴马政府发布了一张交互式地图,用以识别食物沙漠,这张地图比巴拉克·奥巴马的其他许多倡议都更长久:它至今仍以“食物获取研究地图集”的形式存在。在纽约,本世纪当选的每一位市长都加入了这场斗争:迈克尔·布隆伯格发起了一项鼓励超市在有需要的地区开店的计划;白思豪资助了城市农场和农贸市场;埃里克·亚当斯在布鲁克林一所高中庆祝水培种植箱时承诺:“我们可以解决食物沙漠危机,同时教育我们的年轻人,为他们将来从事推动我们未来发展的都市农业职业做好准备。”现任市长佐兰·马姆达尼则采取了更直接的方式,承诺开设五家市营杂货店,每个行政区一家。四月,在东哈莱姆的一场新闻发布会上,曼哈顿区长布拉德·霍伊尔曼-西加尔暗示当地居民缺乏“获取高品质食物的渠道”,并将这个“营养沙漠”与更高的心脏病和糖尿病发病率联系起来。

Even as politicians from both parties have taken up the cause, though, some scholars have had second thoughts. Like many terms that migrate from academia to mainstream discourse, this one is slipperier than it seems. Food deserts are generally defined by how far residents must travel to reach a supermarket, which leads to debates about how “super” a market must be, and about which distances qualify, especially in dense cities like New York. (According to one federal metric, New York has no food deserts at all, which may be why Mamdani avoids the term.) The goal of identifying food deserts was to eliminate them, increasing residents’ retail options as a way of improving their diets. But there is little evidence to support the idea that bringing supermarkets to neighborhoods that lack them has a measurable effect on what residents eat.

然而,即使两党政客都投身于这项事业,一些学者却有了新的想法。像许多从学术界迁移到主流话语中的术语一样,这个词比它看起来更难以捉摸。食物沙漠通常是根据居民前往超市的距离来定义的,这引发了关于一个市场要多“超级”才算数,以及哪些距离符合标准的争论,尤其是在纽约这样人口密集的城市。(根据一项联邦衡量标准,纽约根本没有食物沙漠,这或许就是马姆达尼避免使用这个词的原因。)识别食物沙漠的目标是消除它们,通过增加居民的零售选择来改善他们的饮食。但几乎没有证据支持这样一种观点,即把超市带到缺乏超市的社区,会对居民的饮食产生可衡量的影响。

Five years ago, a sociologist named Kenneth Kolb published “Retail Inequality: Reframing the Food Desert Debate,” an insightful book that traced his journey from food-desert activist to food-desert skeptic. Kolb was teaching at Furman University, in Greenville, South Carolina, and did his field work in West Greenville and Southernside, two nearby neighborhoods that were predominantly Black and disproportionately low-income. Kolb tried to explain to residents that they lived in a food desert. They responded with a wide range of complaints about local retailers, many of which had little to do with fresh produce—one woman mentioned that it was difficult to get a pizza delivered. Kolb eventually came to see the food-desert movement as a useful fiction: a way for outsiders like him to center their own “white, middle-class” tastes, and for community leaders to get attention and secure the investments or programs that they actually want. All the same, he seemed to mourn the food-desert narrative he once believed in. “In many ways, I still wish it were true,” he wrote.

五年前,一位名叫肯尼斯·科尔布的社会学家出版了《零售不平等:重塑食物沙漠辩论》一书,这本见解深刻的书追溯了他从食物沙漠活动家到食物沙漠怀疑论者的历程。科尔布当时在南卡罗来纳州格林维尔的弗曼大学教书,并在西格林维尔和南赛德这两个邻近社区进行实地调查,这两个社区主要是黑人,低收入人群比例极高。科尔布试图向居民解释他们生活在一个食物沙漠中。他们回应了关于当地零售商的各种抱怨,其中许多与新鲜农产品关系不大——一位女士提到,连送个披萨上门都很难。科尔布最终将食物沙漠运动视为一个有用的虚构:一种让像他这样的局外人能将自己“白人、中产阶级”的品味置于中心的方式,也是社区领袖获取关注、争取他们真正想要的投资或项目的方式。尽管如此,他似乎对那个他曾相信的食物沙漠叙事感到惋惜。“在很多方面,我仍然希望它是真的,”他写道。

Now Hanna Garth, an anthropologist, wants to see if some of these ideas might be salvaged. Her new book, “Food Justice Undone: Lessons for Building a Better Movement” (University of California), draws from her research in low-income neighborhoods in Los Angeles, where she encounters plenty of food activists but nothing she would describe as a food desert. (Early on, she quotes an activist named Andrés, who suggests that “some white liberal came up with that term while they were making some vegan organic food.”) Garth is a thoroughgoing critic of “racial capitalism,” but many of the activists she meets have more modest aims: they want to help a corner store sell vegetables, or they’re trying to interest city residents in working on a local farm. At one point, Garth concludes that some of these efforts “could actually be worse than charity,” a phrase she intends as denunciation. Despite the support of politicians, the fight against food deserts seems to have ended in disappointment. What went wrong?

现在,人类学家汉娜·加斯想看看这些想法中是否有些还能挽救。她的新书《未竟的食物正义:建设更美好运动的教训》(加州大学出版社)借鉴了她在洛杉矶低收入社区的研究,在那里她遇到了许多食物活动家,但没有发现任何她会称之为食物沙漠的地方。(在书的开头,她引用了一位名叫安德烈斯的活动家的话,他暗示“某个白人自由派在做纯素有机食品时想出了这个词。”)加斯是“种族资本主义”的彻底批判者,但她遇到的许多活动家目标更为温和:他们想帮助街角小店卖蔬菜,或者试图让城市居民对在当地农场工作产生兴趣。加斯一度得出结论,其中一些努力“实际上可能比慈善更糟糕”,她用这个短语意在谴责。尽管有政客的支持,但对抗食物沙漠的斗争似乎以失望告终。哪里出了问题?

Supermarkets are a fairly recent invention: before the nineteen-fifties, most Americans bought food from specialized shops or from markets full of independent venders. The rise of supermarkets helped standardize the way we shop, and perhaps popularized the idea of high-quality retail as a civil right. In 1966, the Wall Street Journal reported that high supermarket prices were “a major gripe of ghetto Negroes,” and quoted an economist who suggested that the government should subsidize supermarket chains willing to open in poor Black neighborhoods. The next year, Congress held hearings on “supermarket operations in low-income areas,” during which one congressman warned that some supermarkets might be practicing “price discrimination against the economically disadvantaged.” (A witness from St. Louis testified that fruits and vegetables in an inner-city store seemed “older and dirtier” than those for sale in the suburbs.)

超市是一个相当晚近的发明:在1950年代之前,大多数美国人从专卖店或满是独立摊贩的市场购买食物。超市的兴起帮助标准化了我们的购物方式,或许也普及了高品质零售是一种公民权利的观念。1966年,《华尔街日报》报道称,高昂的超市价格是“贫民区黑人的一个主要抱怨”,并引用一位经济学家的建议,认为政府应该补贴那些愿意在贫穷的黑人社区开店的连锁超市。次年,国会就“低收入地区的超市运营”举行了听证会,期间一位国会议员警告说,一些超市可能在对“经济弱势群体实行价格歧视”。(一位来自圣路易斯的证人作证说,市中心商店的水果和蔬菜看起来比郊区销售的“更老、更脏”。)

These investigations were partly spurred by the riots of the nineteen-sixties, which directed public attention toward interventions that might “make further riots less likely,” as the Journal put it. After the 1992 riots in L.A., a nonprofit called Rebuild Los Angeles encouraged corporations to invest in some of the city’s poorest neighborhoods; the chairman of Vons, then the region’s largest supermarket chain, promised to build new stores in “neglected areas” that the company had previously avoided.

这些调查部分是由1960年代的骚乱所推动的,正如《华尔街日报》所言,骚乱将公众的注意力引向了那些可能“降低进一步骚乱可能性”的干预措施。1992年洛杉矶骚乱之后,一个名为“重建洛杉矶”的非营利组织鼓励企业在城市一些最贫困的社区投资;时任该地区最大连锁超市Vons的董事长承诺在那些公司之前一直回避的“被忽视的地区”开设新店。

The idea of a “food desert,” though, emerged not from the politics of urban America but from the U.K.; some accounts trace it to a comment made by a Scottish public-housing tenant in the early nineteen-nineties. By the decade’s end, the concept was enshrined in official British policy: a government-commissioned study from 1998 warned that an exodus of supermarkets from city centers had “led to the creation of ‘food deserts.’ ” As the term “food desert” took root in America, the imported diagnosis sometimes inspired imported solutions. In 2007, after the British grocery chain Tesco announced a plan to expand across the Atlantic, an executive, Tim Mason, told an interviewer, “One of the reasons we appeal to American politicians is because we have said we will go back into neighborhoods that have become food deserts.”

然而,“食物沙漠”这个概念并非源于美国城市的政治,而是来自英国;一些说法将其追溯到1990年代早期一位苏格兰公共住房租户的评论。到那个十年结束时,这个概念已被载入英国的官方政策:1998年一项政府委托的研究警告说,超市从市中心的撤离“导致了‘食物沙漠’的产生”。随着“食物沙漠”一词在美国扎根,这种舶来的诊断有时也激发了舶来的解决方案。2007年,在英国连锁超市乐购宣布跨越大西洋的扩张计划后,一位名叫蒂姆·梅森的高管告诉采访者:“我们对美国政客有吸引力的原因之一,就是我们说过我们会回到那些已成为食物沙漠的社区。”

Kolb finds that residents are, in fact, concerned about the lack of local supermarkets. But he came to believe that the call for a supermarket was less a demand for greater nutritional variety than a way to highlight the various indignities of living in a low-income neighborhood: not enough amenities, not enough investment, not enough respect; too many liquor stores and pawnshops. Similarly, Garth finds that the people she talks to want “newer, nicer stores,” even though they don’t particularly want to change what they buy or eat. Some informants tell her they like the unpretentious local markets that cater to Black or Hispanic communities.

科尔布发现,居民们确实关心当地缺乏超市的问题。但他逐渐相信,对超市的呼声与其说是对更多营养品种的需求,不如说是一种凸显生活在低收入社区所遭受的种种屈辱的方式:没有足够的便利设施,没有足够的投资,没有足够的尊重;却有太多的酒铺和当铺。同样,加斯发现她交谈过的人想要“更新、更好的商店”,尽管他们并不特别想改变自己购买或吃的东西。一些受访者告诉她,他们喜欢那些迎合黑人或西班牙裔社区、朴实无华的当地市场。

Because most so-called food deserts are not entirely barren, sociologists have tried other terms to describe how a neighborhood might fail to properly feed its low-income residents. “Food hinterlands” are places where food is affordable but not nearby. “Food mirages” occur when food is nearby but not affordable. “Food swamps” have plenty of cheap food, but not the healthy kind. “Food apartheid” indicts the government for perpetuating a divide between the diets of the rich and the poor. “Food justice,” the term Garth uses in her title, is notably ambiguous, bringing together a wide range of activists with vague or contradictory ideas about what a more just food system would look like.

因为大多数所谓的食物沙漠并非完全不毛之地,社会学家们尝试用其他术语来描述一个社区如何未能恰当地为其低收入居民提供食物。“食物腹地”指食物平价但不在附近的地方。“食物海市蜃楼”指食物近在咫尺但价格不菲的地方。“食物沼泽”则充斥着大量廉价食物,但不是健康的那种。“食物种族隔离”谴责政府使富人和穷人的饮食长期处于分化状态。加斯在书名中使用的“食物正义”一词,其含义格外模糊,它将众多活动家聚集在一起,而他们对于一个更公正的食物体系应该是什么样子,持有模糊甚至相互矛盾的想法。
Couple in bed trying to reject an invitation for plans.
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“我跟他们说,‘听起来太棒了!我们再核对一下日程,但希望能成行!’这明显就是拒绝,对吧?”
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Often, these overlapping movements focus on supermarkets, seen as either scourges or saviors, depending on who’s telling the story. In 2013, twenty-one years after Vons pledged to return to South Central, Michelle Obama visited a Walmart in Springfield, Missouri, to thank the company for moving the country closer to “eliminating food deserts” by opening eighty-six new stores in “underserved communities.” Garth is more likely to focus on the ways that big supermarkets disappoint local advocates, including in Los Angeles, where the post-riot supermarket renaissance was short-lived; at the time of her research, she counted only one Vons in the area she was studying. (Likewise, Tesco’s crusade against American food deserts ended in 2013, when the company announced that it was pulling out of the United States.) Although one of Garth’s interviewees mourns the closure of the Walmart on Crenshaw Boulevard, Garth herself seems more concerned that the arrival, within easy driving distance, of both a Whole Foods and an Amazon Fresh might result in “rapid development and displacement.” In New York, Mamdani’s city-owned grocery stores are designed to compete with existing supermarkets, by using government funding or tax breaks to sell food more cheaply. (The proposed East Harlem store is just around the corner from a Fine Fare supermarket, part of a regional chain of independently owned and operated grocery stores.) Defending his approach, Mamdani has criticized the city’s policy of subsidizing for-profit grocery stores in high-need areas, a remnant of Bloomberg’s campaign against food deserts. Mamdani’s vision of food justice means fighting the supermarket industry rather than helping it.

这些相互重叠的运动常常聚焦于超市,视其为祸害或救星,取决于讲故事的人是谁。2013年,在Vons承诺重返洛杉矶中南部21年后,米歇尔·奥巴马访问了密苏里州斯普林菲尔德的一家沃尔玛,感谢该公司通过在“服务不足的社区”开设86家新店,使国家更接近“消除食物沙漠”的目标。加斯则更倾向于关注大型超市如何令当地倡导者失望,包括在洛杉矶,那里骚乱后的超市复兴是短暂的;在她进行研究时,她统计到在所研究的区域内只有一家Vons。(同样,乐购对抗美国食物沙漠的行动也在2013年结束,当时该公司宣布退出美国。)尽管加斯的一位受访者对克伦肖大道上沃尔玛的关闭表示惋惜,但加斯本人似乎更担心,在轻松的车程范围内,全食超市和亚马逊生鲜的到来可能导致“快速发展和居民流离失所”。在纽约,马姆达尼的市营杂货店旨在通过利用政府资金或税收减免来更便宜地销售食品,从而与现有的超市竞争。(拟建的东哈莱姆店就在一家Fine Fare超市的拐角处,该超市属于一个独立拥有和经营的区域性杂货连锁店。)马姆达尼在为其方法辩护时,批评了纽约市在高需求地区补贴营利性杂货店的政策,这是布隆伯格对抗食物沙漠运动的遗留物。马姆达尼的食物正义愿景意味着与超市行业作斗争,而不是帮助它。

In 1936, before supermarkets conquered the world, George Orwell spent a few months living in coal-mining communities in northern England. What he found there was apparently a kind of food desert. In “The Road to Wigan Pier,” the unsparing book he published about his experiences, Orwell observed that it was “usually impossible to buy wholemeal bread in a working-class district.” He was happy to make the kinds of judgments that contemporary sociologists forswear, describing the meals in one lodging house as “uniformly disgusting,” and writing that “the English palate, especially the working-class palate, now rejects good food almost automatically.” He noted that the people he met didn’t tend to eat the vegetables and fruits that nutritionists of the time recommended, and he argued that these choices didn’t merely reflect what food was available, or affordable:

1936年,在超市征服世界之前,乔治·奥威尔在英格兰北部的煤矿社区生活了几个月。他在那里发现的显然是一种食物沙漠。在他出版的关于这段经历的、毫不留情的书《通往威根码头之路》中,奥威尔观察到,“在工人阶级居住区,通常不可能买到全麦面包。”他很乐意做出那些当代社会学家发誓放弃的判断,形容一家寄宿处的饭菜“一致地令人作呕”,并写道“英国人的味觉,尤其是工人阶级的味觉,现在几乎是自动地排斥好食物。”他指出,他遇到的人往往不吃当时营养学家推荐的蔬菜和水果,并认为这些选择不仅仅反映了可获取或可负担的食物是什么:

The peculiar evil is this, that the less money you have, the less inclined you feel to spend it on wholesome food. A millionaire may enjoy breakfasting off orange juice and Ryvita biscuits; an unemployed man doesn’t. . . . You want something a little bit “tasty.” There is always some cheaply pleasant thing to tempt you. Let’s have three pennorth of chips! Run out and buy us a twopenny ice-cream! Put the kettle on and we’ll all have a nice cup of tea!

特别的弊病在于,你钱越少,就越不想把钱花在有益健康的食物上。一个百万富翁可能喜欢早餐吃橙汁和黑麦脆饼;一个失业的人不会……你想要点稍微“有味道”的东西。总有些廉价又讨人喜欢的东西在诱惑你。来三便士的薯条吧!跑出去给我们买个两便士的冰淇淋!把水壶烧上,我们都能喝上一杯好茶!

The point of this description was not to demean these working-class people but, rather, to show the severity of “the class problem,” and the need for socialism as a way to address it. As disgusted as Orwell was by the diets he encountered, he was more disgusted by a society that condemned some of its members to live—and eat—so poorly.

这番描述的重点不是贬低这些工人阶级,而是要展示“阶级问题”的严重性,以及用社会主义来解决它的必要性。奥威尔对他遇到的饮食感到厌恶,但他更厌恶的是那个谴责其部分成员生活——和饮食——如此糟糕的社会。

In the nineteen-sixties, when Congress was investigating supermarkets, economic concerns outweighed nutritional ones: the main worry was that supermarkets in poor neighborhoods were offering low quality at high prices. The real innovation of the term “food desert” was that it redirected attention to diet while recasting some of Orwell’s old concerns in new, less judgmental terms. Scholars and policymakers did not have to fulminate against “disgusting” food, or make derisive comments about the public “palate,” in order to express alarm about what poor people were eating. A 1990 study in the Journal of Human Nutrition and Dietetics, which helped lay the groundwork for the U.K. food-desert movement, asserted that, for low-income consumers, “the extra cost of a healthy diet is likely to be a serious obstacle to healthy eating.” Yet although research showed that in one low-income London neighborhood healthy food was sometimes more expensive, it contained no evidence that eating habits would change significantly if prices did. “Many urban community dwellers would love to have better eating habits,” one public-health expert told the New York Times, in 2002—if only there were more grocery stores nearby. The article cited a study finding that Black residents who lived close to supermarkets had “healthier diets in terms of fruits and vegetables, total fat, and saturated fat,” and researchers have often found a connection between people’s diets and their retail environment. But it seems just as likely that the causation runs the other way—that these so-called deserts, with few places to buy food that experts deem “healthy” or “high-quality,” reflect local tastes, rather than explain them.

在1960年代国会调查超市时,经济关切压倒了营养关切:主要的担忧是贫困社区的超市以高价提供低质量的商品。“食物沙漠”一词的真正创新在于,它将注意力重新导向了饮食,同时用新的、不那么带有评判性的措辞,重新表达了奥威尔的一些旧有关切。学者和政策制定者不必对“令人作呕”的食物大加斥责,也不必对公众的“味觉”发表嘲讽性评论,就能表达对穷人饮食的警觉。1990年发表在《人类营养与饮食学杂志》上的一项研究,为英国的食物沙漠运动奠定了基础,该研究断言,对于低收入消费者来说,“健康饮食的额外成本很可能是健康饮食的一个严重障碍。”然而,尽管研究表明在伦敦一个低收入社区,健康食品有时更贵,但其中并没有证据表明,如果价格改变,饮食习惯就会显著改变。2002年,一位公共卫生专家告诉《纽约时报》,“许多城市社区居民会乐于拥有更好的饮食习惯”——只要附近有更多的杂货店。文章引用了一项研究发现,住在超市附近的黑人居民“在水果蔬菜、总脂肪和饱和脂肪方面拥有更健康的饮食”,研究人员也经常发现人们的饮食与其零售环境之间存在联系。但因果关系同样可能反过来——这些所谓的沙漠,即很少有地方能买到专家认为“健康”或“高品质”食物的地方,反映的是当地的饮食偏好,而不是解释它们。

In the food-desert literature, concerns about diet become concerns about access, a problem that’s easier to measure, and to fix. If the aim is simply to make certain foods more available, a government-subsidized market counts as a success merely by existing, regardless of how many people shop there or what they buy. A 2019 study found that new supermarkets often siphon business from established ones, reducing shoppers’ commutes without significantly changing what they buy. Kolb talked to a representative from a gas-station chain that offered sandwiches and prepared salads seemingly as a loss leader: these “healthy” options let the station brand itself as a food oasis in the desert and qualify as a store where SNAP recipients could spend their benefits on whatever they wanted. “Everybody says they want healthier food, but nobody buys it,” the representative said, at a community meeting. Garth writes about enthusiastic volunteers who failed to interest local residents in kale, which isn’t popular in the neighborhoods she studies; for her, this is evidence that the food-justice movement is often a “white racial project,” which might mean simply that the movement has been shaped by the appetites of the people in charge of it.

在食物沙漠的文献中,对饮食的关切变成了对获取渠道的关切,这是一个更容易衡量和解决的问题。如果目标仅仅是让某些食物更容易获得,那么一个政府补贴的市场仅仅因为存在就算成功,无论有多少人在那里购物或他们买了什么。2019年的一项研究发现,新超市常常从已有的商店那里分流生意,缩短了购物者的通勤时间,但并未显著改变他们购买的东西。科尔布与一家加油站连锁店的代表交谈过,该连锁店提供三明治和预制沙拉,看起来像是亏本销售:这些“健康”选项让加油站可以将自己标榜为沙漠中的食物绿洲,并有资格成为SNAP受助人可以随心所欲花费其福利的商店。“每个人都说他们想要更健康的食物,但没人买,”这位代表在一次社区会议上说。加斯写到了那些未能让当地居民对羽衣甘蓝产生兴趣的热情志愿者,羽衣甘蓝在她研究的社区并不受欢迎;对她来说,这证明了食物正义运动常常是一个“白人种族项目”,这可能仅仅意味着该运动是由掌管它的人的胃口所塑造的。

What about the appetites of the local residents? Do they, like the unemployed miners Orwell met, prefer the “tasty” over the “wholesome”? Garth is surprisingly coy on this question. She takes notes as high-school students in a nutrition class list their favorite foods: “tamales, BBQ ribs, pozole, pizza, carne asada, and tortillas with butter.” But she doesn’t write much about fast food and junk food as such, perhaps because she values what she calls “culturally significant” foods, and distrusts outsiders who would tell the locals that they are eating wrong. Where Orwell saw the rejection of “good food” as a side effect of poverty, more recent observers offer other explanations. In “Food Justice,” from 2010, the urban-policy experts Robert Gottlieb and Anupama Joshi attribute the popularity of fast food in poor neighborhoods to the influence of advertising—which was, they wrote, “particularly pronounced among vulnerable populations such as children and low-income food consumers and people of color.” (If this is an attempt to avoid being patronizing, it seems ineffective; why is it less insulting to say that poor people have a childlike susceptibility to advertising than to say that they have a childlike fondness for French fries?) Kolb wrote that the people he talked to had a “taste for convenience,” which he found understandable in light of their “daunting circumstances.” The analysis is plausible, but it similarly brackets consumer preferences, allowing readers to imagine that the people in his book, unlike the rest of us, have no strong feelings about what they want for dinner.

那当地居民的胃口呢?他们是否像奥威尔遇到的失业矿工一样,偏爱“有味道的”胜过“有益健康的”?加斯在这个问题上出奇地含糊其辞。她记下了营养课上高中生列出的他们最喜欢的食物:“玉米粽、烤排骨、波佐莱汤、披萨、烤肉、黄油玉米饼。”但她并没有就快餐和垃圾食品本身着墨太多,也许是因为她珍视她所谓的“有文化意义的”食物,并且不信任那些会告诉当地人他们吃错了的外来者。奥威尔将排斥“好食物”视为贫困的副作用,而更近期的观察者则提供了其他解释。在2010年出版的《食物正义》一书中,城市政策专家罗伯特·戈特利布和阿努帕玛·乔希将快餐在贫困社区的流行归因于广告的影响——他们写道,这种影响“在儿童、低收入食品消费者和有色人种等弱势群体中尤为明显”。(如果这是一种避免显得居高临下的尝试,那似乎并不奏效;为什么说穷人对广告有着孩童般的易感性,就比说他们对炸薯条有着孩童般的喜爱更少侮辱性呢?)科尔布写道,他交谈过的人有一种“对便利的偏好”,考虑到他们“令人望而生畏的处境”,他觉得这是可以理解的。这种分析看似合理,但它同样将消费者的偏好搁置一旁,让读者可以想象他书中的人,不像我们其他人,对自己晚餐想吃什么没有强烈的感觉。

A movement has strategic reasons to focus on the built environment, which can be changed through public policy, rather than on individual choices, which can’t, at least not easily. But sometimes the food-desert movement sounds conspiratorial, insisting that shadowy forces are scheming to feed hamburgers to poor people. On the left, a frequent claim is that any problem in people’s diets reflects the objectives of the government-enabled businesses that profit from our hunger—the “grocery-industrial complex,” as Garth puts it. But the Trump Administration has shown that this kind of criticism is not exclusively a left-wing tradition. And in February a Republican gubernatorial candidate in Florida, James Fishback, said that the presence of Pop-Tarts in school cafeterias suggested a nefarious scheme. “If you wanted to set up our kids for failure, you would feed them the absolute goyslop in our cafeterias,” he said, using a recently coined term that portrays contemporary diets as the result of a Jewish plot. This is a particularly absurd version of a common—and comforting—idea: that no one with good options would ever make bad choices.

一场运动有策略上的理由去关注建成环境,因为它可以通过公共政策来改变,而不是关注个人选择,后者不能,至少不容易改变。但有时,食物沙漠运动听起来像阴谋论,坚称有暗黑势力在密谋给穷人喂汉堡。在左翼,一个常见的说法是,人们饮食中的任何问题都反映了那些从我们的饥饿中获利的、政府扶持的企业的目标——加斯称之为“食品杂货工业复合体”。但特朗普政府已经表明,这种批评并非左翼的专属传统。二月,佛罗里达州共和党州长候选人詹姆斯·菲什巴克说,学校食堂里出现Pop-Tarts糕点暗示着一个邪恶的阴谋。“如果你想为我们的孩子铺就失败之路,你就会在我们的食堂里喂他们吃绝对的‘狗都不吃的泔水’(goyslop),”他说,用了一个新造的词语,将当代饮食描绘成一个犹太人阴谋的产物。这是一个普遍且令人安慰的观念——即拥有良好选择的人绝不会做出糟糕选择——的一个尤为荒谬的版本。

Michelle Obama was determinedly friendly and upbeat in her effort to help make Americans healthier, but her husband sometimes struck a more reproachful note. During the 2008 campaign, in front of a largely Black audience in Beaumont, Texas, Barack Obama said, “We can’t keep on feeding our children junk all day long,” adding, “I know some of y’all, you got that cold Popeyes out for breakfast.” Audiences typically cheered him on, but some scholars have been more critical. In “White Burgers, Black Cash,” a 2023 book about race and the fast-food industry, Naa Oyo A. Kwate faulted Obama for making it seem as if there was “something intrinsic” about Black people’s taste for fast food. “Obama’s critique,” Kwate wrote, “did not consider that eating fried chicken for breakfast might in fact suggest a resourceful family making the most out of meager means.” This is more or less where Garth lands, too. Despite her hostility to free markets, she is instinctively respectful of the choices that her subjects make, which obliges her to be respectful, too, of the shops and restaurants they patronize. At the end of her book, she argues that terms like “food desert” have “created a sense that there is a ‘crisis’ that demands immediate intervention.” What if there isn’t?

米歇尔·奥巴马在努力帮助美国人变得更健康时,态度坚决地友好和乐观,但她的丈夫有时会发出更具责备意味的论调。2008年竞选期间,在德克萨斯州博蒙特一个以黑人为主的听众面前,巴拉克·奥巴马说:“我们不能整天给孩子喂垃圾食品,”并补充道,“我知道你们有些人,早上把那冷了的Popeyes炸鸡当早餐。”听众通常为他欢呼,但一些学者则更为批判。在2023年出版的一本关于种族和快餐业的书《白汉堡,黑现金》中,纳·奥约·A·夸特指责奥巴马让人觉得黑人对快餐的喜爱有“某种内在的”东西。“奥巴马的批评,”夸特写道,“没有考虑到早餐吃炸鸡可能实际上暗示着一个足智多谋的家庭在充分利用微薄的资源。”这大致也是加斯的落脚点。尽管她对自由市场怀有敌意,但她本能地尊重她的研究对象所做的选择,这迫使她也尊重他们光顾的商店和餐馆。在她的书结尾,她认为像“食物沙漠”这样的术语“制造了一种存在‘危机’、需要立即干预的感觉”。如果没有危机呢?

Anyone who pays close attention to our evolving conversations about food will notice that “healthy” is a moving target. Orwell assumed that orange juice was wholesome and that hot tea was not; contemporary readers might wish to reverse those assumptions, while arguing among themselves over the status of Diet Coke. Robert F. Kennedy, Jr.,’s new food pyramid reflects changing wisdom about the relative virtues of fats and carbohydrates, and one needn’t be a conspiracy theorist to suspect that, for many people, cold fried chicken is not the worst thing you can eat for breakfast. (As it happens, my wife owns a fried-chicken restaurant, and I can’t say I’ve never breakfasted on leftover takeout.) The real question is not why most of us have a weakness for the sort of food that Orwell described as “tasty.” It’s how other preferences might realistically emerge and be sustained, especially amid a food economy that delivers an abundance of cheap calories. In the Obama years, social scientists assumed that our biology was fixed and that our culture was malleable, but the rise of GLP-1s may reverse this thinking—it could turn out that our chemical cravings are easier to reprogram than our cultural traditions.

任何密切关注我们关于食物的不断演变对话的人都会注意到,“健康”是一个移动的靶子。奥威尔认为橙汁有益健康,热茶则不然;当代读者可能希望颠倒这些假设,同时还在健怡可乐的地位问题上争论不休。小罗伯特·F·肯尼迪的新食物金字塔反映了关于脂肪和碳水化合物相对优点的智慧变迁,一个人不必是阴谋论者也能怀疑,对许多人来说,冷的炸鸡并不是你能当早餐吃的最糟糕的东西。(碰巧,我妻子开了一家炸鸡店,我不能说我从未把剩下的外卖当早餐吃过。)真正的问题不在于为什么我们大多数人都对奥威尔描述为“有味道的”那种食物情有独钟。而在于其他偏好如何能现实地出现并持续下去,尤其是在一个提供大量廉价卡路里的食品经济中。在奥巴马时代,社会科学家假定我们的生物性是固定的,而我们的文化是可塑的,但GLP-1类药物的兴起可能会逆转这种想法——可能最终证明,我们的化学渴望比我们的文化传统更容易被重新编程。

Even the term “food desert” is a tribute to our success in mostly eradicating life-threatening hunger: the so-called deserts that experts surveyed may have had problems, but actual starvation was generally not among them. If the movement’s energy is fading, it might be because the left-leaning experts and policymakers who once propelled it are now less willing to judge what others eat. When Mamdani announced his city-owned grocery stores in New York, he didn’t promise to transform diets, just to indirectly subsidize grocery bills. These days, stern denunciations of “junk food” are more likely to emerge from the right than from the left, but this is a relatively new state of affairs, and probably a temporary one. Our ideas about which foods are “disgusting” are shaped by our cultural environments as well as our physical ones, which means that we will probably always find reasons to disparage other people’s diets—and be drawn toward plans, however unrealistic, for changing them. One sensible but deflating result of recent food-desert research is that distance doesn’t actually matter much. People will go to great lengths to eat what they want. ♦

甚至“食物沙漠”这个词本身,也是对我们成功基本消除危及生命的饥饿的一种致敬:专家们调查的所谓沙漠可能存在问题,但真正的饥饿通常不在其中。如果这场运动的能量正在消退,那或许是因为曾经推动它的左倾专家和政策制定者现在不那么愿意评判别人吃什么了。当马姆达尼宣布在纽约开设市营杂货店时,他并没有承诺要改变饮食结构,只是间接补贴食品杂货账单。如今,对“垃圾食品”的严厉谴责更可能来自右翼而非左翼,但这是一种相对较新的事态,而且很可能是暂时的。我们关于哪些食物“令人作呕”的观念,是由我们的文化环境和物理环境共同塑造的,这意味着我们可能总会找到理由去贬低他人的饮食——并被那些旨在改变它们的计划所吸引,无论这些计划多么不切实际。近期食物沙漠研究得出的一个合理却令人沮丧的结果是,距离实际上并不那么重要。人们会不辞辛劳地去吃他们想吃的东西。♦

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