The Food Scene

What Marcel Is Selling

马塞尔在卖什么
At the new restaurant in the Sotheby’s-owned Breuer building, money, in its most indiscreet sense, is everywhere.
在苏富比旗下的布劳耶大楼新开的这家餐厅里,金钱——以它最不加掩饰的面目——无处不在。
A late with shrimp orange slices and greens on a table.
Photographs by Morgan Levy for The New Yorker

To descend the stairs into Marcel, the new French-continental restaurant on the lower level of the Breuer building, on Madison Avenue, is to watch a brutalist masterpiece surrender, with a kind of gracious compliance, to the softening influence of a great deal of money. The building, which now serves as Sotheby’s global headquarters, was partially landmarked last year, so Marcel Breuer’s original concrete columns and his grid of circular light fixtures remain. But the dining room has been upholstered, metaphorically and, at times, literally, into submission. The mohair-wrapped banquettes are the minky greige of cocoa powder and have the downy hand of a Max Mara wrap coat. The walls that aren’t subject to preservation are sheathed in vast Claro walnut panels of a sinuous, almost figurative grain. A mirrored bar that anchors one end of the space is lined with Bauhaus-era leather stools, and Breuer-designed lighting sourced, naturally, at auction.

沿着楼梯向下,走进麦迪逊大道上布劳耶大楼底层的法式欧陆新餐厅马塞尔,你会目睹一座粗野主义杰作,以一种近乎温顺的姿态,向巨额金钱的柔化力量俯首称臣。这栋如今作为苏富比全球总部的大楼,去年部分被列为地标建筑,因此马塞尔·布劳耶原始的混凝土立柱和圆形灯网格得以保留。但餐厅内部已被重新装潢——既是比喻,有时也是字面意义上的——直至彻底驯服。马海毛包裹的弧形长椅,是可可粉般的灰褐色调,触感柔软得像一件Max Mara的裹身大衣。那些不受保护限制的墙面,覆以大片纹理蜿蜒、近乎具象的克拉洛胡桃木镶板。空间一端,一座镜面吧台稳稳落定,配着一排包豪斯时代的皮凳,而布劳耶设计的灯具,自然是从拍卖会上觅得的。

Breuer’s blocky, cantilevered structure—“harshly handsome,” as the Times critic Ada Louise Huxtable put it, on occasion of its 1966 opening—was originally built to house the Whitney Museum of American Art. After the Whitney decamped downtown, in 2015, the space passed to the Met and then to the Frick, before Sotheby’s purchased it in 2023, for a reported hundred million dollars. The restaurant is a partnership between Sotheby’s and the designer-restaurateurs Robin and Stephen Alesch, better known as Roman & Williams, who are responsible for the look of many famously beautiful restaurants (Le Coucou, the Boom Boom Room) and have a growing portfolio of their own spots, including La Mercerie, in SoHo. Here, as there, they have executed a full-spectrum takeover—of the food, the branding, the objects on the walls and in the display cases, even the custom three-hundred-dollar coupes in which the Martinis arrive, each one hand-blown by a celebrated Japanese glass artist.

布劳耶这座块状悬挑结构——1966年落成时,《纽约时报》评论家阿达·路易丝·赫克斯塔布尔称之为“粗粝的英俊”——最初是为惠特尼美国艺术博物馆而建。2015年惠特尼迁往市中心后,这处空间先后归大都会博物馆和弗里克收藏馆使用,直到2023年苏富比以据称一亿美元的价格将其买下。这家餐厅是苏富比与设计师兼餐饮家罗宾和斯蒂芬·阿莱什夫妇——他们更广为人知的名字是Roman & Williams——的合作项目。这对搭档操刀了许多著名美丽餐厅的视觉设计(如Le Coucou、Boom Boom Room),并拥有日益壮大的自有餐厅组合,包括苏豪区的La Mercerie。在这里,如同在那里一样,他们完成了一次全光谱式的接管——食物、品牌、墙上和展柜里的物件,甚至包括盛马提尼的定制三百美元酒杯,每一只都由一位著名的日本玻璃艺术家手工吹制。
The interior of a restaurant with concrete walls and large windows.
The restaurant doubles as a showroom for Sotheby’s, with for-sale works by the likes of Helen Frankenthaler and Joan Mitchell on the walls.
这家餐厅兼作苏富比(Sotheby’s)的展厅,墙上挂着海伦·弗兰肯塔勒(Helen Frankenthaler)和琼·米切尔(Joan Mitchell)等人待售的作品。

There is a distinction worth drawing between luxury and beauty, or more precisely between opulence and grace. Marcel is a useful case study. Everything about the place signals a level of unrestricted aesthetic devotion at which money seems almost an abstract annoyance. There’s a Helen Frankenthaler on the wall, and a Robert Indiana tucked coyly under the stairs. And yet money, in its most indiscreet sense, is everywhere: each piece of flatware and plateware is available for purchase, as your server may mention, and bronze-framed vitrines that serve as subtle room dividers display treasures from Sotheby’s—a claw-like Chaumet necklace, a pocket-size John Chamberlain “tidbit” sculpture—with placards noting, pointedly, “price available on request.” In the dining room’s previous lives—say, as Flora Bar, in the Met days—lunch might be followed by a wander upstairs to see a collection of Munch or Celmins paintings, and diners at Marcel can similarly tour certain Sotheby’s floors that are open to the public. Still, there is a fundamental difference between a show and a showroom: one is culture, the other is retail. Restaurants, at their best, are adept at fusing the two, which I suspect is why Marcel feels compelling and coherent even when its corporate landlord fails to muffle the ka-ching of the cash registers.

在奢侈与美之间,或更准确地说,在富丽与优雅之间,有一条值得划出的界限。马塞尔正是一个有用的案例研究。这里的一切都昭示着一种不受约束的审美投入,金钱在其中几乎成了一种抽象的困扰。墙上挂着一幅海伦·弗兰肯瑟勒的作品,楼梯下俏皮地藏着一幅罗伯特·印第安纳。然而,金钱——以它最不加掩饰的面目——无处不在:每一件餐具和餐盘都可以购买,你的服务员可能会提及这一点;而作为微妙空间隔断的青铜框玻璃展柜,陈列着苏富比的珍宝——一条爪形的尚美项链,一件口袋大小的约翰·张伯伦“小趣”雕塑——附带的标签直白地注明“价格备索”。在餐厅的前世——比如大都会时期的Flora Bar——午餐后可以上楼漫步,欣赏蒙克或塞明斯的画作收藏,马塞尔的食客同样可以参观苏富比对外开放的某些楼层。然而,展览与展销之间有着根本的区别:一个是文化,另一个是零售。最好的餐厅擅长将两者融合,我怀疑这正是马塞尔之所以引人入胜且自洽的原因,即便它的企业房东未能压住收银机的叮当声。

The room draws a certain type: celebrities of the later-in-career variety, people just living their wealthy lives rather than performing them, many very beautiful women sporting a lot of truly excellent cosmetic work. During one of my meals there, on a trip to the rest room (which requires passing an Yves Klein “Venus”: striking, sublime, and available, of course, for purchase) I found myself party to an impassioned debate about The Formula x Meredith, a currently à-la-mode boutique fitness studio in the Hamptons, and whether the best move is to pay for a whole year up front or go month to month. Plenty of restaurants in New York are preposterously expensive, and Marcel is, too—a cocktail alone can run more than forty bucks—but the restaurant pulls off the much rarer trick of feeling actually rich. The tell, if you need a tell, is a section of the menu that invites the diner to build her own main course, with a fillet of fish or a cut of steak cooked and sauced to her specifications—a built-in concession to diners guided by cardiologists or dieticians, including the auction-house denizens upstairs, for whom Marcel might function as the office cafeteria. (The last time I remember seeing this choose-your-own-adventure option was at Four Twenty Five, the Park Avenue power canteen that is, notably, the only somewhat recent opening that matches Marcel for reliable oligarch spotting.)

这个空间吸引着某一类人:事业后期的名人,那些只是过着富裕生活而非表演富裕生活的人,还有许多非常美丽的女性,展示着大量真正出色的医美成果。我在此用餐的一次,去洗手间的路上(途中必经一尊伊夫·克莱因的《维纳斯》:引人注目,崇高,当然,可供购买),我无意中卷入了一场关于The Formula x Meredith的热烈讨论——那是汉普顿当下风靡的一家精品健身工作室——争论的焦点是,最佳选择是预付全年费用还是按月付费。纽约有很多餐厅贵得离谱,马塞尔也是如此——单是一杯鸡尾酒就可能超过四十美元——但这家餐厅做到了一个罕见得多的把戏:让人感觉真正富有。如果你需要一个迹象,菜单上有一个部分邀请食客自行搭配主菜,选择一块鱼柳或一份牛排,按自己的要求烹制和调味——这是对听从心脏病专家或营养师建议的食客的一种内置让步,包括楼上拍卖行的常客,对他们来说,马塞尔可能就像员工食堂。(我上一次见到这种“自选冒险”选项,是在公园大道的权力食堂Four Twenty Five,值得注意的是,那是近期开业的餐厅中,唯一一家在可靠地目击寡头方面能与马塞尔匹敌的。)
Plates of food with meat and lobster on the table.
Duck confit (bottom) and a Marcel-specific dish called Lobster Giverny.
油封鸭(下方)和一道马塞尔专属菜品,名为“吉维尼龙虾”。

The menu, from the French chef Marie-Aude Rose, who also runs La Mercerie, is old-fashioned in the au-courant way. A preprandial demi-baguette is laid directly on the tablecloth—no board, no basket, no plate; nothing is chicer, or more exquisite, than exquisite nonchalance. (A puck of butter is complimentary, though you can level up to a smear of Bordier, which, made in Brittany, is reputed to be the best butter in the world, for an extra five dollars, and further loaves of bread will cost you twelve.) Rose plays her Frenchiness to the hilt, with respectable renditions of bistro staples like roast chicken, frogs’ legs, escargot, and a ladylike composition of chilled shrimp and grapefruit supremes. But her kitchen is better when it’s being a little weird. A starter of oeuf mayonnaise features the eggs sliced hasselback-style, their scored openings piped with salty aioli and pink waves of watermelon radish as ruffly and surreal as a pair of nudibranchs. A dish of chilled beef terrine in aspic is more striking still, with cross-sections of carrot and leek arranged in cool geological strata around a layer of cold beef slightly fuzzy with chilled fat. The gelée around it, made with muscat-grape juice and beef consommé, is tart and savory, and a horseradish cream is neatly sharp, if not quite bracing. A scallop crudo is made appealingly strange with smoked crème fraîche and chunky slivers of pickled citrus zest that carry an herbaceous, almost resinous bite.

菜单出自法国主厨玛丽-奥德·罗斯之手,她也经营着La Mercerie,风格是旧式的,却以时髦的方式呈现。餐前的小半条法棍直接放在桌布上——没有木板,没有篮子,没有盘子;没有什么比精致的漫不经心更时髦、更讲究了。(一小块黄油是免费的,不过你可以加五美元升级为涂抹布迪耶黄油——产自布列塔尼,据称是世界上最好的黄油——而额外的面包要花十二美元。)罗斯将她的法式风情发挥到极致,提供了烤鸡、蛙腿、蜗牛等小酒馆经典菜式的体面演绎,还有一道淑女般的冷虾配西柚瓣。但她的厨房在略显古怪时表现更好。一道蛋黄酱鸡蛋前菜,将鸡蛋切成哈苏风格,切口中挤入咸味蒜泥蛋黄酱,配以粉色的西瓜萝卜波浪,如同两只裸鳃类动物般褶皱而超现实。一道冷牛肉冻糕更加引人注目,胡萝卜和韭葱的横截面排列成冷静的地质层,围绕着一层因冷脂而微微发毛的冷牛肉。周围的肉冻由麝香葡萄汁和牛肉清汤制成,酸爽而鲜美,辣根奶油则利落辛辣,虽不算特别提神。一道扇贝刺身因烟熏法式酸奶油和厚块的腌柑橘皮而变得迷人地怪异,后者带有草本、近乎树脂般的刺激感。

Still, most of what I tried at Marcel was fairly unremarkable, and a few dishes were downright bleak. Poireaux et Poires Poivrés is a delight to say (God, I love ingredient wordplay), but rather less of one to eat—a loose stack of braised leeks with soft poached pears in a murky, muddy-brown truffle vinaigrette. A boilerplate steak tartare is served with gaufrette chips that are curiously not quite crisp. A main course of poulet au paprika, a nod to Marcel Breuer’s Hungarian origins, is simply a head-scratcher: a deboned leg atop a thin, bitter paprika sauce, with a dollop of sauerkraut and a strewing of raw bell pepper. With its joyless austerity, the dish bears almost no resemblance to actual chicken paprikás, which is boisterous and dense and, crucially, should involve a considerable portion of hearty starches to sop it all up. (A majority of the restaurant’s main courses, notably, eschew carbs.)

尽管如此,我在马塞尔尝试的大多数菜品都相当平淡,有几道菜则彻底令人沮丧。“韭葱胡椒梨”说起来很愉快(天哪,我太爱食材的文字游戏了),但吃起来远非如此——一堆松散的炖韭葱配软煮梨,浸在浑浊的泥棕色松露油醋汁里。一份中规中矩的鞑靼牛排,配的华夫薯片却奇怪地不够酥脆。一道主菜红椒粉鸡肉,是对马塞尔·布劳耶匈牙利血统的致敬,却令人费解:一块去骨鸡腿放在一层稀薄苦涩的红椒酱上,配上一团酸菜和撒落的生甜椒。这道菜带着一种无趣的朴素,与真正的红椒粉炖鸡几乎毫无相似之处——后者喧闹、浓郁,而且关键的是,应该包含大量饱腹的淀粉来吸收所有汤汁。(值得注意的是,餐厅的大部分主菜都回避碳水化合物。)
Two madeleines in seashells with strawberries and jam.
Desserts are the standout. The madeleines are baked to order in actual scallop shells, and served with a side of jam.
甜点是亮点。玛德琳蛋糕按订单现烤,用真正的扇贝壳作模具,并配上一份果酱。

Then there is the Lobster Giverny, a Chef Rose invention that’s unique to Marcel, featuring a roasted lobster tail in a stupendous ginger-scented cream sauce built on a base of intense lobster stock, with bits of roast pineapple and tart leaves of nasturtium. What this has to do with Giverny, where Monet lived and painted, I haven't got a clue, but it was the savory menu’s most assured presentation, as pretty as a painting. The cocktails are wonderful, but their vessels are even better: a Kir Royale in a graceful flute with a flared bubble at the bottom, a smoky Rosita in a multi-hued cut-glass tumbler. I’ve been ordering Cosmos everywhere lately—they’re having a moment, and I’m embarrassingly nostalgic—and I nearly fell off my mohaired banquette when Marcel’s version arrived in glassware straight out of a nineties Michael Gravesian fever dream, its bowl tulip-lipped, its stem nearly a foot high.

然后是“吉维尼龙虾”,这是罗斯主厨为马塞尔独创的一道菜,以烤龙虾尾为主角,浸在一种以浓郁龙虾高汤为底、带有惊人姜香的奶油酱汁中,配以烤菠萝块和酸涩的旱金莲叶。这与莫奈生活作画的吉维尼有什么关系,我毫无头绪,但它是咸味菜单中最自信的呈现,美如画作。鸡尾酒很棒,但它们的容器更胜一筹:一杯皇家基尔盛在一只底部有喇叭形气泡的优雅长笛杯中,一杯烟熏罗西塔盛在一只多色刻花玻璃平底杯中。我最近到处都在点大都会——它们正流行,而我怀旧得令人尴尬——当马塞尔的版本送到时,我差点从马海毛长椅上摔下来:那杯子仿佛出自九十年代迈克尔·格雷夫斯式的狂热梦境,杯身呈郁金香唇形,杯脚将近一英尺高。

Helen, Help Me!
E-mail your questions about dining, eating, and anything food-related, and Helen may respond in a future newsletter.

海伦,帮帮我!请将您关于用餐、饮食以及任何与食物相关的问题发邮件给我,海伦可能会在未来的通讯中予以回复。

The real star of a meal at Marcel is dessert, the domain of the pastry chef Rae Gaylord. Her madeleines are baked to order in actual scallop shells, and they arrive still steaming, soft of crumb and barely sweet, with a small pot of tea-scented jam. A dish of pedigreed, ruby-like strawberries comes with a long-legged coupe of Chantilly cream. But this is not a restaurant built for restraint; turn your attentions to Les Grands, a selection of jumbo desserts, each big enough to feed a quorum. There’s an entire salad bowl of chocolate mousse, perfectly bitter and rich, and a Paris-Brest the circumference of a tricycle wheel, with enormous puffs of hazelnut mousse and a dripping seam of blackberry jam. I nearly ordered the mille-feuille, which comes in cinderblock-sized hunks, until a neighboring table caught my companion and me eyeing theirs and pantomimed an emphatic no. Plenty of drama, but apparently less payoff. On my way out, I paused to admire a sixty-seven-million-year-old T. rex tooth that rests in a glass case by the door: it’s yours to purchase at auction, for an estimated forty to sixty thousand dollars, in Sotheby’s upcoming Natural History sale. There’s something refreshing, in a resigned sort of way, about finding yourself in a restaurant that knows the value of everything—and the price, too. ♦

在马塞尔用餐的真正明星是甜点,这是糕点主厨蕾·盖洛德的领域。她的玛德琳蛋糕用真正的扇贝壳按单烘烤,上桌时还冒着热气,内里柔软,几乎不甜,配一小罐茶香果酱。一道血统纯正、红宝石般的草莓,配一只高脚杯盛着的尚蒂伊奶油。但这不是一家为克制而建的餐厅;将你的注意力转向“大甜点”,一系列巨型甜品,每一份都足以喂饱一群人。有一整沙拉碗的巧克力慕斯,苦甜恰到好处,浓郁丰富;还有一个三轮车轮周长的巴黎-布雷斯特,巨大的榛子慕斯泡芙间夹着渗出的黑莓果酱。我差点点了千层酥,它呈煤渣砖大小的块状,直到邻桌发现我和同伴在打量他们的那份,夸张地示意不要点。戏剧性十足,但显然回报甚微。离开时,我驻足欣赏了一颗六千七百万年前的霸王龙牙齿,它安放在门边的玻璃柜中:你可以在苏富比即将举行的自然历史拍卖会上竞得它,估价四万到六万美元。以一种认命的方式,发现自己身处一家知晓一切价值——以及价格——的餐厅,这其中有某种令人耳目一新的东西。 ♦

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